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Ecoriginals Diapers Announces U.S. Expansion

Diapers are 90% plant-based

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By: Tara Olivo

Associate Editor at Nonwovens Industry

Ecoriginals, the world’s first and only plastic-neutral diapers and wipes company, announced that its eco-friendly products are now available in the United States. Ecoriginals’ diapers are 90% plant-based and up to 40% more absorbent than standard disposable diapers. The mix-and-match packs of diapers are now available in 10 sizes ranging from Newborn (up to 5 lbs) to Junior Training Pants (40 lbs+).

“Since 2011, Ecoriginals has been a must-have for Australian parents as they do their best to navigate parenthood in an eco-friendly way,” says Janice Clarke, managing director, Ecoriginals. “We are thrilled to bring the world’s cleanest and greenest diaper to U.S. parents and do our bit to reduce the waste created by disposable diapers and wipes.”

Design features of Ecoriginals’ diapers include:

  • Plantcell Technology: Moisture is trapped away from skin in its innovative central core – soft and gentle on delicate skin
  • Touch Dry Protections: Dry to touch natural layers protect from rashes and irritation
  • Breathable Fibers: Innovative design allows airflow from natural top sheet to natural back sheet
  • Comfort Fit: Rounded grip tabs, cotton blend waistband and comfort stretch to mold around each baby’s body shape and avoid discomfort
  • 3D Leak Guard: Uniquely designed sides to prevent side spill, and ultra-soft leg cuffs to fit comfortably around little legs
  • Kind and Cute on Bottoms: Softness, kindness, dryness and comfort (not to mention stylish)
Every layer in Ecoriginals’ diapers is 100% plant-based, meaning everywhere that touches baby’s skin is made from all natural materials. There are only two small areas around the tabs and leg cuffs that are not yet 100% natural, but the brand is tracking to design these out by 2023, creating the first-ever 100% eco diaper.

Ecoriginals’ wipes are 100% plant-based and completely compostable. The wipes are:
  • Made from 100% natural, soft bamboo
  • Designed to protect and promote healthy skin
  • Biodegrade in as little as three weeks
  • Manufactured in New Zealand using renewable energy
  • No alcohol, no chlorine, no phthalates, no synthetic fragrances, no parabens, and absolutely no nasties

In an effort to take its eco-conscious practices to the next level, Ecoriginals diapers arrive wrapped in 100% home compostable packaging. The brand’s craft paper packaging with corn starch lining is a world first, and not only does the packaging decompose, but it is also wonderful worm food for keen home composters.

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